NORM Enterprise provides banks with the ability to leverage social media to produce a closer relationship with their clients.

The ability to know if an individual who has liked your bank on Facebook, tweeted about your bank or directly messaged your bank on Twitter, or checked into one of your bank’s locations is an existing client is key to knowing how to respond to the individual  appropriately.

NORM for Banking is designed to identify your clients in the social space and then match their aggregated social profile with your bank’s enterprise view of the same client. With value added functionality providing triage for incoming social interactions as well as customer state of mind and personality assessments based on their social profiles NORM for Banking provides a complete social tool kit for banks to better understand their clients.

NORM for Banking also provides opportunities for banks to glean more demographic data about their clients from a social perspective providing more accurate marketing interactions. It also provides banks with the ability to identify those clients that have, based on social connections, significant ability to influence their existing or target markets.